About Us
We're Cooper Rosebridge. We're the independent advisory firm that tells you if an AI investment will actually pay off before you sign the contract.
Why Work With Us
Organizations invest millions into AI expecting higher profitability and faster growth, but most won't see those returns. McKinsey research shows that 80 percent of respondents report AI has improved individual productivity, yet only 37 percent report an impact on enterprise earnings. Technology implementations miss ROI targets because internal processes aren't built to turn software spending into financial returns.
Before AI, issues could hide. People built workarounds and filled in missing pieces by hand. AI strips away that safety net by moving faster than people can correct. AI isn't creating problems. It stops hiding organizational readiness issues. No vendor will tell you the real total cost of their solution, or what you'll have to fix internally before it pays for itself. Many vendors profit more from a client who stays a little broken than one who gets fixed.
Cooper Rosebridge gives executives independent answers before you sign contracts or fund internal projects. We help you identify and plan necessary operational changes first, ensuring your programs deliver measurable payback and protect your leadership track record.
“High-performing companies manage investments differently.
Nearly three-quarters of high performers fundamentally redesign workflows around technology, compared to just 25 percent of other organizations.”
McKinsey & Company, The state of AI in 2026: On the road to ROI.
Our Framework
Every engagement starts with your specific financial goals. Over four to eight weeks, we evaluate up to six technology initiatives against 25 specific factors across six core domains:
Leadership and Investment Readiness: Executive support, capital discipline, and decision clarity.
Strategy and Governance: Strategic alignment, clear ownership, and decision guardrails.
Operating Model and Talent: Organizational structure and team capacity to handle change.
Data and Access: Reliable, safe, and accessible data systems.
Process and Technology: Workflows built to support software without operational breakdown.
Competitive Advantage: A realistic path to market differentiation and customer value.
Standard advisory ends with a slide deck. Ours delivers execution tools: a ranked portfolio, a risk register, a governance framework, a phased roadmap, a capacity plan measured in team hours, and a monitoring system you keep. Every number uses realistic ranges backed by fully sourced assumptions.
Meet the Founder
About Andrea Lazaru
Founder Andrea Lazaru leads every project personally. She limits her work to a maximum of two concurrent clients so you get direct executive focus.
For 15 years, Andrea worked on the vendor side at Salesforce, helping organizations extract value from software they'd already bought. Across 200+ engagements, the pattern wasn't subtle. Companies repeatedly automated broken manual processes into expensive tools without setting baseline KPIs or tying executive bonuses to actual returns.
She earned an MBA in Management and Change and taught corporate governance at the graduate level to master the root causes of these failures. Andrea then became a technology buyer herself, building a healthcare transformation department from scratch. She led change across 10,000 clinical employees, owned the program budget, and built internal ROI models.
Cooper Rosebridge operates with complete financial independence. We don't sell software, accept referral fees, or offer implementation services. Our single focus is ensuring the capital you invest in technology returns directly to your bottom line.